Communicating Strategically

Overview

Learn to strategically tailor messages to different audiences in ways that strengthen professional relationships and promote workplace engagement. Maximize the impact of your communication through intention and planning to ensure messages are aligned with organizational and personal goals.

Who Attends

This course is designed for people with roles that require strategic communication or for those who aspire to these roles.

Course Level: Intermediate
CLP: 16 | CPE: 16
Duration: 2 Days

Price: $ 1459.00 Course prices shown here do not include a credit card surcharge. Payments by ACH, EFT, or check do not include the surcharge and are offered at a lower price. At checkout, you may choose a payment method that avoids the credit card surcharge.
A 3% credit card surcharge will be applied.

Course Details

FAQs Technology Requirements

For Groups

Volume Discounts (5+ Seats) Private Group Training Icon

Private Group Training

Available Dates

Guaranteed to Run are designated with a

September 14 - September 15, 2026

Class ID: 264320013

Virtual

9 AM - 5 PM EST

October 8 - October 9, 2026

Class ID: 264320014

Virtual

8 AM - 4 PM EST

November 16 - November 17, 2026

Class ID: 264320015

Virtual

9 AM - 5 PM EST

December 14 - December 15, 2026

Class ID: 264320016

Virtual

9 AM - 5 PM EST

January 11 - January 12, 2027

Class ID: 274320001

Virtual

9 AM - 5 PM EST

February 4 - February 5, 2027

Class ID: 274320002

Virtual

9 AM - 5 PM EST

March 22 - March 23, 2027

Class ID: 274320003

Virtual

9 AM - 5 PM EST

April 26 - April 27, 2027

Class ID: 274320004

Washington, DC

8 AM - 4 PM EST

June 21 - June 22, 2027

Class ID: 274320005

Virtual

8 AM - 4 PM EST

September 13 - September 14, 2027

Class ID: 274320006

Virtual

9 AM - 5 PM EST

October 7 - October 8, 2027

Class ID: 274320007

Virtual

8 AM - 4 PM EST

November 15 - November 16, 2027

Class ID: 274320008

Virtual

9 AM - 5 PM EST

December 13 - December 14, 2027

Class ID: 274320009

Virtual

9 AM - 5 PM EST

Learning Objectives

Assess key principles of strategic communication

Use strategic communication to lead organizational change

Use strategic communication to influence others in the organization

Develop a strategic communication plan

Additional Features

Learn More

Credits

CLP Credits: 16
CEU Credits: 1.3
PDUs: 14
NASBA Field(s) of Study and Credits: Communications and Marketing (16 CPEs)
NASBA Level: Intermediate
FM MyLearn Number: L4127

This course is part of the following Management Concepts Certificate Programs:

Core Courses

Leadership for Contracting Professionals

Elective Courses

Business Analysis and Requirements Management Master Track
Leadership Certificate Program
Enterprise Risk Management
Internal Control
Project Management Master Track
Human Capital Certificate Program
Agile in Government Master Track
Program Management Certificate Program

Prerequisites:

Mandatory

None

Suggested

Course Activities

Course Topics

Introduction to Strategic Communication

What is Strategic Communication?
Organizing Strategic Communication
Strategic Communication and Strategic Thinking

Leading Change with Strategic Communication

Leading Change
Alignment and Strategic Communication
Using Strategic Communication to Sustain Commitment to Change

Strategic Communication and Influencing

Introduction to Influencing and Persuasion
The Process of Persuasion
Using Language to Influence and Persuade

Strategic Communication Application

Developing a Strategic Communication Plan
Course Capstone: Developing a Strategic Communication Plan

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Loading Course Details

Communicating Strategically

Overview

Who Attends

For Groups

Available Dates

Learning Objectives

Additional Features

Credits

This course is part of the following Management Concepts Certificate Programs:

Core Courses

Elective Courses

Prerequisites:

Mandatory

Suggested

Course Activities

Course Topics

Leading Organizational Change